The determination by Nigerian Breweries Plc to further strengthen the affinity of Goldberg Lager Beer with consumers in the South West has been identified as the basis upon which the brand’s new credential campaign was activated in Lagos and Ibadan. The brand recently unveiled its new identity in a credential campaign named: ‘Your Excellency’. Patrick…
Last weekend, the much talked about ‘Your Excellency’ was revealed by Goldberg Lager Beer amid pomp and pageantry. The unveiling took place in Lagos and Ibadan and was attended by lovers of the Goldberg brand. At the Lagos event were Emmanuel Agu, Portfolio Manager, Mainstream Lager and Stout Brands, Nigerian Breweries Plc; Franco Maria Maggi,…
The proposed visit to Lagos by ‘Your Excellency’ is generating a lot of enthusiasm and excitement. ‘Your Excellency’ is expected at ‘Aso Rock’ in Lagos on Friday November 11, 2016 to present his new credentials. Renowned for his regard for tradition, ‘Your Excellency’ will use the visit to Lagos to reinforce his commitment to his…