Tags: tourism

How Nigeria Can Develop Key Tourism Market Segments To Grow Economy

Nigeria’s leading online travel agency Jumia Travel delves into examining some of the key tourism market segments that Nigeria can develop to improve the economy. The segments mentioned in this article are not the only existing segments. However, this article has identified 3 areas: Ecotourism, Cultural tourism & Heritage tourism. The concept of ecotourism is…

Fixing the Challenges Frustrating Tourism in Africa

The United Nations designated the year 2017 as the International Year for Sustainable Tourism for Development due to tourism’s capacity to enhance economic growth through job creations, attraction of investment, fostering entrepreneurship, preservation of ecosystem and biodiversity, protection of cultural heritage and promotion of empowerment of local communities. Even at the international and national levels,…

Harnessing Traditional Source Markets to Foster Tourism Growth in Nigeria

Olukayode Kolawole Nigeria is blessed with rich natural resources. These resources have, no doubt, contributed meaningfully to the economic growth and development of the country. While some of these resources have been reproduced into things of greater value, such as gold and PMS, DPK, AGO and LPFO products, others are being preserved as tourism attractions…