Verdant Zeal 7th Innovention Series Holds March 22

Thursday, March 22, 2018 has been fixed for the 7th edition of the ‘Innovention’ Series organized by Verdant Zeal Marketing Communications Group.

To make the day glamorous and impactful as usual, the organisers have pencilled down notable personalities to speak at the event.

Some of these speakers are Bolanle Austen-Peters, the founder of Terra Kulture who CNN described as the woman powering the Nigerian theatre; Ibim Semenitari, the first Nigerian Female Journalist to win the CNN African Journalist of the Year Award; Dr Ibilola Amao, Principal Consultant at Lonadek; Ade Adefeko, Vice President Corporate & Government Relations, OLAM Nigeria; Yahaya Maikori, Founding Partner, Law Allianz and others.

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They will focus their attention on ‘Building Africa’s Fortune through “Mediatainment”, which was chosen as theme of the event scheduled for the Civic Centre, Victoria Island, Lagos.

Convener of Innovention Series and Executive Vice Chairman of Verdant Zeal Group, Dr Tunji Olugbodi, while speaking on the forthcoming event, noted that the narrative about Africa has been changing because of the evolution experienced in the creative industry, which is engendered by technology.

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According to him, “It is imperative to have a great understanding of how to create content and distribute it to consumers across the globe.

“This edition of the series will chart a course towards harnessing the power of African content to create new narratives and revenue streams.”

The Innovention Series, a brainchild of Verdant Zeal Communications Group, was instituted as a platform to examine the question of Africa’s development, hone in on opportunities for growth while focusing on leveraging inherent strengths.

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It attracts patrons from both the public and private sectors and has become a strong voice in stimulating pragmatic conversations that challenges the status quo.

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